Description:

This course is Interdisciplinary Course for IGNOU students, covers all the topics of "Media and Communication Skills", including the 'Concept of Communication', 'Advertisements', 'Media writing', and "An Introduction to Social and Cyber Media". Students will gain a comprehensive understanding of how to effectively communicate in various media platforms. And able to score well in the examination with assignment solution.

Key Highlights:

• Concept of Communication
• Advertisements
• Media Writing
• Social and Cyber Media

What you will learn:

• Understanding the Concept of Communication
  Learn the fundamentals of communication and how it applies to different media contexts. Topics: The Concept of Communication, Mass Media and Communication, Characteristics of Different Mass Media & Writing for Mass Media
• Creating Impactful Advertisements
  Explore the strategies and techniques behind creating compelling advertisements that resonate with audiences. Topics: Types of Advertising, Public Service Advertisements, TV Ads and Story Boards & Ethics in Advertising
• Mastering Media Writing
  Develop your skills in writing for various media platforms, including print, digital, and social media. Topics: Script Writing for Radio and TV, Writing for News, Editorial Writing & Editing for Print and Online Media
• Introduction to Social and Cyber Media
  Gain insights into the world of social media and cyber communications and understand their impact on modern society. Topics are Types of Social Media, The World Wide Web, Internet and Impact on Journalism & Impact of Social and Cyber Media